4x Sitecore MVP & Technology MVP

Accelerate Your Sitecore Journey

Insights and tutorials from 10+ years of Sitecore development experience. Pre-Sales Engineer of the Year sharing knowledge on Next.js, SitecoreAI, and modern digital experiences.

Explore ProjectsAbout Me
Experience
10+
MVP Titles
4×
Blog Posts
100+
AI Agents
14
Latest Writing

From the blog.

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Sep 2025
Sitecore Marketplace – Did you already think about a Demo mode?
SitecoreAIMarketplaceVercel
8 min→
Aug 2025
Vercel v0 – From Snippets to Sync: Choosing the Right v0 Workflow
VercelDevExAgentic
6 min→
Aug 2025
Vercel v0 – My very first steps into a new universe – Part 2
VercelAgentic
7 min→
Portfolio

Pinned Projects

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Content SDK

Velaro

A premium automotive brand site — "Drive Beyond Ordinary" — built on the Sitecore Content SDK against a live SitecoreAI tenant, and the first agentic pipeline run taken all the way to a published, live site. The agents provisioned the cloud, built the net-new component set (five model pages from one reusable template), authored the on-brand copy and commissioned the imagery through the Marketer MCP, and shipped it preview-first / publish-last onto a live edge context. Two mid-run blockers were hit and recovered.

Content SDKSitecoreAINext.js
AI Integration

AI Chat in Page Builder

An AI chat assistant inside Page Builder that understands your Sitecore setup — pages, components, data sources, and structure — helps editors stay focused instead of switching tools. This PoC uses the Sitecore Marketplace SDK and Vercel AI SDK so editors can retrieve context, check publishing and translation status, run brand reviews, update content, create and translate news pages, and manage campaigns, all via natural language inside the editor.

Vercel AI SDKMarketplace
Learning

DevEx Journey

A hands-on site built to teach modern SitecoreAI development. It shows how to build with the Content SDK, Next.js, and common patterns — from components and layouts to editing and deployment.

Content SDKNext.js
Marketplace

Redirect Manager

A Sitecore Marketplace app that puts Redirect Maps where editors actually work — across three surfaces from one install. A full-page workbench with regex authoring and a built-in Test tab that simulates how the Content SDK RedirectsProxy would evaluate a URL step-by-step against the loaded redirect inventory, a context panel that adds a redirect for the page you're editing in one click, and a dashboard tile that surfaces recent activity at a glance. Publishes to the live site in one click. Tells you when the local simulator has drifted from upstream Sitecore/content-sdk — with a Claude Code slash command that re-ports the changes for the engineer. The build itself produced a methodology lesson worth keeping — captured in the case study.

MarketplaceSitecoreAIAuthoring API
Marketplace

Paywall Blueprint

The first publicly available worked example of charging for a Sitecore Marketplace app. A public open-source reference that demonstrates a complete paywall flow — freemium layout, the full denial-state UX library, and real Stripe Checkout end-to-end — wrapped around two clean swap-in seams so adopters can fork the repo, replace the payment provider or the entitlement store with a single file, and ship a paid Marketplace app without reinventing the gating pattern.

MarketplaceStripeSitecoreAI
Developer tooling

Agentic Organization of Hahn-Solo

A structured agentic workspace for product development, research, and Sitecore-focused PM workflows: agent identities, slash commands, run manifests, and parallel tracks from ideas through implementation — the same setup used to drive this site and related builds.

AgentsCursorAutomation
Sitecore
Digital Experience Platform
Sitecore
An AI-powered digital experience platform that helps brands create, personalize, and deliver content across every channel.
Vercel
Cloud Platform
Vercel
A cloud platform for developers to build, scale, and secure faster, more personalized web experiences with AI-driven tooling.
Next.js
React Framework
Next.js
A React framework for building full-stack web applications with server-side rendering, static generation, and built-in routing.
Claude
AI Assistant
Claude
A next-generation AI assistant by Anthropic, built for problem solving with a focus on being helpful, honest, and harmless.
Cursor
AI Code Editor
Cursor
An AI-powered code editor and coding agent that helps developers write, edit, and understand code faster with intelligent assistance.
Microsoft Copilot
AI Assistant
Microsoft Copilot
Microsoft's AI companion across Windows, Microsoft 365, and the developer stack — bringing generative AI into everyday work and code.
Microsoft
Enterprise Technology
Microsoft
A global technology company powering enterprise cloud, developer tools, AI infrastructure, and productivity software at scale.
Sitecore
Digital Experience Platform
Sitecore
An AI-powered digital experience platform that helps brands create, personalize, and deliver content across every channel.
Vercel
Cloud Platform
Vercel
A cloud platform for developers to build, scale, and secure faster, more personalized web experiences with AI-driven tooling.
Next.js
React Framework
Next.js
A React framework for building full-stack web applications with server-side rendering, static generation, and built-in routing.
Claude
AI Assistant
Claude
A next-generation AI assistant by Anthropic, built for problem solving with a focus on being helpful, honest, and harmless.
Cursor
AI Code Editor
Cursor
An AI-powered code editor and coding agent that helps developers write, edit, and understand code faster with intelligent assistance.
Microsoft Copilot
AI Assistant
Microsoft Copilot
Microsoft's AI companion across Windows, Microsoft 365, and the developer stack — bringing generative AI into everyday work and code.
Microsoft
Enterprise Technology
Microsoft
A global technology company powering enterprise cloud, developer tools, AI infrastructure, and productivity software at scale.
Sitecore
Vercel
Next.js
Claude
Cursor
Microsoft Copilot
Microsoft
Incoming Transmission
SIG-2026.03 / 01 of 11
I had the pleasure of working with Christian as a Technical Product Manager, and I can confidently say they are one of the most effective product leaders I've collaborated with. Christian has a rare combination of strong technical understanding and product intuition. This makes them exceptionally good at making informed prioritization decisions and aligning teams around clear goals. Beyond skills, Christian is simply great to work with: reliable, thoughtful, and genuinely invested in the success of both the product and the team. I would highly recommend Christian to any organization looking for a strong Technical Product Manager.
S
Stanislav Maksymov
Software Architect – Sitecore
1 / 11
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